In the post-pandemic years, we've witnessed an unprecedented surge in small business creation in the US, with new business applications doubling compared to last decade. At the forefront of this trend is Shopify, an ecommerce platform powering over 1.7 million businesses worldwide. 

As president of Shopify, Harley Finkelstein has had a front row seat to watch this trend unfold. In this episode, we dive into the cultural and technological factors driving the entrepreneurial renaissance. 

Harley shares his perspective on the future of e-commerce expansion around the world. Shopify is a global platform operating in 150+ countries, so he has unique insight into ecommerce at different stages of development. We discuss why ecommerce penetration is still relatively low in the U.S. and compare it to other markets like China and the UK. Harley also shares the playbook for Shopify’s amazing partnership ecosystem. 

To close out the conversation, Harley shares his thoughts on the Canadian tech scene and the need for more ambitious headquarters in the country. Whether you're an established entrepreneur or considering monetizing your own hobby online, this episode offers valuable insights into the current state and future of e-commerce.

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World of DaaS is brought to you by SafeGraph & Flex Capital. 

You can find me on X at @auren and Harley on X at @harleyf.

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